HQ&A: Cultivating Creativity with Jasmine F., Junior Copywriter and ERG Workforce Lead

Creativity is a must in the tech industry. Whether it’s eye-catching marketing copy or uplifting Slack updates, every company can benefit from cultivating creativity in their culture. Junior Copywriter, ERG Workforce Lead, and published poet Jasmine F. expresses her full self at work.

 1. First things first, let’s talk about your role. What do you do at Shipt?

As a junior copywriter, I write and edit everything from retailer landing pages to shopper push notifications. I also serve as the workforce lead for empoWered, our ERG for women and allies. These roles allow me to help various groups by creatively providing information.

 2. You’ve recently stepped into more leadership with our women’s ERG, empoWered. What drives your passion for this type of activism?

Being a Black woman in the tech industry has opened my eyes to both new opportunities and roadblocks. I want everyone to have a fair shot at reaching their goals and securing their dream jobs. We all have to work together to dismantle the oppressive systems that stand in the way.

 3. What was one of your most exciting projects at Shipt?

Writing a poem for our Women’s History Month celebration last year was so fulfilling! Multiple women at Shipt came together to film the accompanying video montage, and it all came out beautifully. I’m so glad that my words truly moved people. 

 4. Congratulations on publishing your first book of poetry in 2021! Can you tell us about your creative process, and why you love writing?

Thank you! Publishing Horizon has been an amazing journey. Frequently, I jot down bits of inspiration and random ideas that swirl through my mind. I use poetry to comment on life and answer internal questions. It’s really cathartic!

 5. Finally: What’s always on your Shipt order?

Ice cream will always have my heart. If I’m not buying a pint from the ice cream shop in my neighborhood, then I’m ordering Talenti® or Blue Bell® through Shipt. Cheesecake flavors are the best, hands down!

We’re grateful we have courageous creatives like Jasmine F. to inspire us. Follow along as we share more Shipt stories from HQ on the blog. Looking to join our unapologetically authentic workforce? See what roles are open.

Category: Shipt Culture

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